And Healthera’s star pharmacies of this month are...
The Nelson Pharmacy
Cambridge Numark Pharmacy
This month has been an exciting month for Healthera, and we are truly grateful for the outstanding support and focussed promotion we have received from all of our dedicated pharmacies.
Both of the star pharmacies we selected this month have made great use of the Healthera platform; to advertise their pharmacy brands, exhibit their impressive range of services and products and to communicate with their patients for the best practice in patient-centred care. With the help of our Healthera Brand Ambassadors and free marketing materials, the promising patient uptake seen in their pharmacies has been the result of concerted on-site promotion efforts and our extensive social media campaign.
Following on from their successes our Pharmacy Innovation Manager Ayshea visited our star pharmacies to ask them how they have been getting on with the Healthera platform:
How easy was it for you to implement the Healthera platform into your pharmacy and how do you feel this will benefit your business?
Kumar (Numark Pharmacy): ‘Really simple to implement the Healthera Technology in my pharmacies. Pharmacists should not fear the changes and embrace the digital era.’
Raj (The Nelson Pharmacy): "The implementation was quiet straightforward. No complications, the Healthera team did it all. The use of technology in Community Pharmacy needs to move forward and allowing patients to use an app to aid compliance, reminders, order repeat prescriptions and speak to the Pharmacy Team directly is fantastic.
How easy has it been for you to promote the App to your patients and have our marketing materials, media campaigns and Ambassadors been helpful to you?
Kumar: ‘I have found it very easy to promote the App to my patients. Healthera have been a great support and not only provided the leaflets and posters but have also had onsite Ambassador help which has been invaluable when we have been too busy in-store to speak with every patient. The social media marketing they provide is also a great source of marketing to help us get this up and running.’
Raj: ‘Healthera provide all the marketing materials, flyers, posters and video content for my LED screens so everything has been done for us. I also asked for video content with subtitles which was provided promptly. Ambassadors even come to the pharmacy to help promote the app to patients.’ Second to none for customer support, and help.
What do you like about Healthera as a whole?
Kumar: ‘Healthera have been second to none for the support they have provided me in my pharmacies to get this new technology up and running. The whole team at Healthera are very passionate and enthusiastic about the success of this technology and I believe this will be successful for them.’
Raj: ‘The team are very friendly and very open to ideas and innovations. So I hope to work more closely with them to bring Community Pharmacy into the digital age.’